Drive ROI by matching consumers with the right products


Why Prequalification?

Prequalification is an excellent way to turn interested prospects into new customers. This win-win approach to customer engagement puts the consumer in the driver’s seat, and lets them consider only viable options with no negative affect to their credit. You gain access to a highly engaged consumer and the data you need to improve approval rates and generate high quality, tailored leads.

This powerful tool also drives relevant traffic to your website by giving visitors a compelling reason to start a relationship with you and evaluate the best products for their needs. Leverage this powerful, consent-based tool to prequalify consumers in real-time at the point of contact without a firm offer of credit – whether it’s online, through a mobile app, on the phone or face-to-face.

“Zoot’s solution provides access to some of the most predictive information available.”

SVP Innovation Solution Group – TransUnion

With a Zoot Prequalification Solution, You Can:

  • Easily convert engaged customers
  • Generate the most profitable leads
  • Prequalify consumers for the best products and offers


Grow Your
Lines of Business

Get the best end-to-end prequalificiation solution to support your business.

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Explore Prequalification Resources

Make Better Decisions

You can use this advanced solution for flexible access to data, attributes, scores and decisioning to make better mission-critical decisions across the customer lifecycle. Increase qualification and approval rates while reducing bad debt and lowering overall operational and account acquisition costs.

Improve Workflow

Inundated by applicants who are not credit-qualified for the products they want? Prequalification enhances the lead-generation process by allowing you to match consumers with products that meet their credit profile before they apply – increasing approval rates once the application is submitted.

Generate Profitable Leads

Match consumers to loan options at the point of contact. You can use individual credit data to match potential customers to the right loan products when and where they engage and are most likely to respond, whether through online/mobile banking, on the phone or face-to-face.

Give Customers Control

Our prequalification solution is a consumer-initiated and consent-based product that gives potential customers the opportunity to see the types of credit products they may be qualified for. Consumers can review features of all the options and then determine which one best fits their needs before beginning the application process – improving approval rates, take rate, utilization and product fit.

Cut Costs & Create Customers

Present relevant offers when a customer is most likely to listen and respond.