Prequalification is an excellent way to turn interested prospects into new customers, and it is a win-win for both parties. The consumer is in the driver’s seat, considering only the viable options with no negative affect to their credit. You gain access to a highly engaged consumer and the data you need to improve approval rates and generate high quality tailored leads. This powerful marketing tool also drives increased relevant traffic to your website by providing consumers with a compelling reason to start a relationship with you and evaluate the best products for their needs.
Prequalification is initiated by consumers and provides them with a variety of credit options, but it eliminates the requirement that the company must make a firm offer of credit. With Prequalification, you can drive up return on investment by matching consumers with the right products at the right time.
Zoot’s Prequalification solution is the perfect fit for specific target markets. It allows consumers, especially those with little or less than perfect credit, to see if they are qualified for a credit card without risking a negative impact to their score.
Zoot’s solution provides access to some of the most predictive information available.